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Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. What are two potential reasons for performance issues (when loading a dashboard) when using the CRM data stream type?

A) No mappable measurements - all measurements are calculated
B) Pacing - daily rows are being created for every lead and opportunity keys
C) When a data stream type ''CRM - Leads' is created, another complementary 'CRM - Opportunity' is created automatically.
D) The data is stored at the workspace level.

2. Ina workspace that contains one hundred data streams and a lot of data, what is the biggest downside of using calculated dimensions?

A) Scalability
B) Performance
C) Ease of setup
D) Ease of maintenance

3. A client created a new KPI: CPS (Cost per Sign-up).
The new KIP is mapped within the data stream mapping, and is populated with the following logic: (Media Cost) / Sign-ups) As can be seen in the table below, CPS was created twice and was set with two different aggregations:

From looking at the table, what are the aggregation settings for each one of the newly created KPIs?

A)

B)

C)

D)

4. An implementation engineer is requested to extract the second position
of the Campaign Name values.
The Campaign values consist of multiple delimiter types, as can be
seen in the following example:
Campaign Name: Ad15X2w&Delux_wal90
Desired value: Delux
Which three harmonization methods will achieve the desired outcome?

A) Data Fusion
B) Patterns
C) Calculated Dimensions
D) Mapping formula
E) Vlookup 0

5. After uploading a standard file into Marketing Cloud intelligence via total Connect, you noticed that the number of rows uploaded (to the specific data stream) is NOT equal to the number of rows present in the source file. What are two resource that may cause this gap?

A) All mapped Measurements for a given row have values equal to zero
B) Main entity is not mapped
C) The file does not contain any measurements (dimension only)
D) The source file does not contain the media Buy entity

Solutions: